Hari Subramanian - AI-Driven Growth for Brands

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Hari Subramanian

Agentic Retention AI vs. Legacy SaaS: What Actually Delivers Results? (Comparison Guide)

Agentic Retention AI vs. Legacy SaaS: What Actually Delivers Results? (Comparison Guide)

Picture this: you're bleeding customers faster than you can acquire them, your retention campaigns feel like throwing darts blindfolded, and your "sophisticated" CRM is about as smart as a brick. Sound familiar? Here's the deal – we're living through the biggest shift in

Why Agentic AI Platforms Are Overtaking Legacy Brands in Retention Strategy: 2025 Edition

Why Agentic AI Platforms Are Overtaking Legacy Brands in Retention Strategy: 2025 Edition

Picture this: It's 2025, and your customer retention strategy is still running on legacy SaaS tools from 2020. You're basically bringing a butter knife to a laser gun fight! While you're manually segmenting customers and sending batch emails, agentic AI platforms are swooping in

Personalization, Margin Protection, and Always-On Feedback: The New AI Retention Playbook (Thought Leadership/X Thread)

Personalization, Margin Protection, and Always-On Feedback: The New AI Retention Playbook (Thought Leadership/X Thread)

Let's bust some myths, shall we? The retention game has flipped upside down in 2025, and if you're still thinking "personalization" means slapping someone's first name into an email subject line, you're about to get schooled. Hard. Here's

Why Shopify RFM Segments Fall Short: And How Niti AI's Rich Segmentation Saves Your Margins

Customer Lifetime Value

Why Shopify RFM Segments Fall Short: And How Niti AI's Rich Segmentation Saves Your Margins

I've been watching e-commerce brands burn through margins for three years, convinced their RFM segments were sophisticated enough to prevent over-discounting. Here's what actually drives the problem: RFM tells you what happened, not why it happened: and definitely not what's about to happen. Most

Beyond Marketing Automation: Why Growing D2C Brands Are Replacing Klaviyo with Agentic Growth Strategists

Beyond Marketing Automation: Why Growing D2C Brands Are Replacing Klaviyo with Agentic Growth Strategists

The $150,000 Question Every CMO Is Asking You're spending $300 to $1,500 monthly on Klaviyo. Your team logs countless hours analyzing cohorts, building segments, and designing campaigns. You're drowning in data but starving for strategy. And after all that effort, your discount campaigns are

Are You Still Using Basic Customer Segmentation? Why 85% Precision AI Beats Traditional Methods Every Time

Are You Still Using Basic Customer Segmentation? Why 85% Precision AI Beats Traditional Methods Every Time

Picture this: You're still dividing your customers into buckets labeled "Male 25-35" and "Female 40-50" while your competitors are using AI that knows exactly which customer is about to churn, what they'll buy next, and when they're most likely to

Stop Burning Money on Discounts: 7 Margin-Smart Retention Strategies That Actually Work in 2025

Discount Optimization

Stop Burning Money on Discounts: 7 Margin-Smart Retention Strategies That Actually Work in 2025

Here's the brutal truth: if you're still throwing discount codes at your customers like confetti, you're basically lighting your profit margins on fire. I get it: discounts feel like the easy button for retention. But guess what? Every business owner and their cousin is

Why E-commerce Retention in 2026 Is All About AI Agents and Transactional Intelligence, not Discounts

Agentic AI Featured

Why E-commerce Retention in 2026 Is All About AI Agents and Transactional Intelligence, not Discounts

The Black Friday/Cyber Monday numbers are in, and they're telling a story that should make every e-commerce leader rethink their retention playbook. According to Triple Whale's recent report on record BFCM engagement, brands that leaned into AI-powered, margin-aware retention strategies absolutely crushed it, while those

How to Predict Customer Churn in Under 24 Hours (And Save 25% of Your Revenue)

Revenue Protection

How to Predict Customer Churn in Under 24 Hours (And Save 25% of Your Revenue)

Picture this: you're watching customers slip through your fingers like sand, taking their wallets with them. Your revenue's bleeding, and you're scrambling to figure out who's about to bail next. Sound familiar? Well, buckle up, because we're about to dive

Agentic Growth Strategist vs Marketing Automation: Why the Future of Retention Belongs to Actionable Intelligence

Agentic Growth Strategist vs Marketing Automation: Why the Future of Retention Belongs to Actionable Intelligence

The marketing technology landscape is undergoing its most significant transformation since the advent of email automation. While brands have spent the last decade perfecting their marketing automation stacks—layering platforms like Klaviyo, MoEngage, and Braze to orchestrate customer journeys—a fundamental question remains unanswered: Why are retention rates still declining?

The AI Retention Secrets Shopify Experts Don't Want You to Know: Boost LTV by 40% in 24 Hours

The AI Retention Secrets Shopify Experts Don't Want You to Know: Boost LTV by 40% in 24 Hours

Ready to unlock the retention game-changers that top Shopify brands are quietly using to skyrocket their customer lifetime value? Buckle up, because we're about to dive into the AI-powered secrets that are revolutionizing e-commerce retention, and yes, some of these strategies can start moving the needle within hours

Introducing Agentic Growth Strategist: The Future of Growth Marketing

Introducing Agentic Growth Strategist: The Future of Growth Marketing

The marketing function is experiencing its most profound transformation in decades. We've automated email sends, optimized ad bids, and streamlined campaign execution. Yet one critical function has remained stubbornly manual: STRATEGIC THINKING ITSELF. That's changing right now. An Agentic Growth Strategist is an autonomous AI system

AI Retention Optimization for Shopify: How Smart Automation Increases Repeat Purchases without Sacrificing Margins

AI Retention Optimization for Shopify: How Smart Automation Increases Repeat Purchases without Sacrificing Margins

Picture this: You've got a Shopify store that's crushing it with first-time buyers, but you're watching those hard-earned customers slip away into the digital void. Sound familiar? You're not alone: and here's the game-changer that's about to flip

Stop Wasting Money on Blanket Offers: 5 AI Segmentation Strategies That Protect Your Margins

Stop Wasting Money on Blanket Offers: 5 AI Segmentation Strategies That Protect Your Margins

Picture this: You're burning through your marketing budget faster than a Formula 1 car burns rubber, sending the same generic offers to everyone from your most loyal customers to complete strangers who stumbled onto your site by accident. Sound familiar? If you're still using blanket marketing

The Complete Guide to Agentic Growth Strategists: The Future of Marketing Strategy Has Arrived

The Complete Guide to Agentic Growth Strategists: The Future of Marketing Strategy Has Arrived

The marketing function is experiencing its most profound transformation in decades. While brands have automated email sends, optimized ad bids, and streamlined campaign execution, one critical function has remained stubbornly manual: strategic thinking itself. That's changing. Agentic Growth Strategists represent a fundamental shift in how marketing strategy gets

The Retention Crisis Nobody's Talking About: Why Your Growth Stack Is Leaking Profit

The Retention Crisis Nobody's Talking About: Why Your Growth Stack Is Leaking Profit

Every quarter, digital consumer brands celebrate their growth metrics. GMV is up. Order volumes are climbing. New customer acquisition is accelerating. The dashboards look beautiful. But beneath those green arrows lies a brutal reality: 70% of lifetime value is bleeding out through retention gaps, and most brands have no idea

The Ultimate Guide to AI-Powered Customer Retention in 2025

The Ultimate Guide to AI-Powered Customer Retention in 2025

How intelligent systems are transforming customer retention from reactive dashboards to proactive, margin-aware growth engines Introduction: The Retention Crisis Nobody Talks About Every month, 70% of your lifetime value walks away. Not because your product failed. Not because your marketing was weak. But because between acquisition and loyalty lies a